About Us

We believe better sales conversations lead to better decisions

Headsum was built for teams navigating complex deals, multiple stakeholders, and live questions that can change the direction of a conversation. We help bring the right knowledge into the moment, so sales teams can stay clear, useful, and prepared when it matters most.

Our journey

Headsum helps teams win through clarity, not pressure.
We built it to make the right knowledge usable in the moments that decide the deal.

Vanja Eriksson

Co-Founder & CEO

THE TEAM

We built Headsum after seeing the same pattern across leadership roles. Even strong sales professionals lose winnable deals when they do not fully understand what the buyer needs, or cannot bring the right answer into the moment. In complex sales, the difference is rarely effort alone. It is whether the team can respond with clarity, credibility, and judgment when the conversation gets harder.
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Vanja Eriksson, Thomas Bailey - Founders

40+

Experienced leadership

Years of leadership experience
Across SaaS, deep tech, product, and commercial growth.

Successful scale journeys

Scale journeys
From early-stage growth to expansion, exits, and public-market readiness.

100M+

Users reached

Across products and platforms built for global scale.

THE Story SO FAR

Built with sales teams facing real buying conversations

Headsum started from a simple pattern. Even strong sales professionals lose momentum when critical conversations outrun preparation. We built the product with sales leaders to make the right knowledge usable in the moment it matters.

2024

Concept

After years selling fast-moving SaaS products, we saw the problems: sales teams not having answers at hand when it mattered most. Critical information lived across multiple people, slowing deals while sellers scrambled for responses.

2025

Release

Our initial release, developed through deep investment in AI model design, was continuously refined in collaboration with enterprise sales leaders to solve real-world selling challenges.

2026

Public release

Our first public launch lets sales teams prove value quickly with our free offering - validating our ability to help sales leaders close deals faster and more efficiently in real-world sales meetings.

2027

Sit tight

Our AI learns with every interaction, compounding knowledge over time. These learned experiences will change the dynamics of sales conversations and understanding of every buyer.

Contact

Get early access to our next cohort

We’re onboarding new users in small groups to keep things running smoothly.

No commitment - we’ll simply invite you when we’re ready for more users.

hello@headsum.com

Thank you - your on the waiting list!

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