For sales managers

Coach every sales professional. On every call.

You can't be in every meeting. Headsum is. Live coaching, post-call scores, and deal insights — so you can develop your team without cloning yourself.

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The manager's dilemma

Most coaching happens too late, too rarely, and based on incomplete information.

You can't be on every call

Your sales professionals are in back-to-back meetings. You hear about deals secondhand — after the damage is done.

Reps report what they want you to hear

CRM notes are sparse. Call reviews are subjective. You're coaching a story, not a reality.

New hires take too long to ramp

Product knowledge, objection handling, competitive positioning — it takes months to build, one conversation at a time.

Performance tracking

See exactly where every sales professional needs work

After every call, Headsum scores performance across five dimensions — discovery, control, value articulation, objection handling, and deal momentum. No guesswork, no opinion.

Track trends over time. See who's improving, who's plateauing, and which skill gaps are holding your team back. Coach with data instead of gut feel.

  • Scored automatically after every meeting
  • Track progress week by week
  • Identify skill gaps across the team
  • Compare against other Headsum users

Team scores

Last 30 days
Sarah K.
+6 84
Marcus T.
+2 71
Priya M.
−3 67
James R.
−5 58

Weakest area across team

Objection handling · avg 62

3 of 4 sales professionals below benchmark

Post-call debrief

What went well

Strong discovery — uncovered budget holder early and confirmed timeline pressure.

Missed opportunity

Technical objection on data security raised at 18:32 — deflected instead of addressing directly. Prospect's tone shifted.

Coaching focus

Practice the security FAQ responses. Reference the ISO 27001 doc in the knowledge library for next time.

Next steps

Follow up with security one-pager. Decision review call agreed for next Thursday.

Post-call insights

A coaching debrief for every call, automatically

After every meeting, Headsum generates a structured debrief — what went well, where momentum was lost, what the key objection was, and what to focus on next time.

You get visibility without sitting in the meeting. Your sales professionals get coaching without waiting for their next 1:1.

  • Specific moments flagged, not vague summaries
  • Coaching focus tied to actual knowledge gaps
  • Reps see their own debrief immediately
  • Manager view across the whole team

Faster onboarding

Your best sales professional's knowledge. In every meeting.

Upload your playbooks, competitive battlecards, objection guides, and case studies. Headsum surfaces the right information live — so new sales professionals handle complex calls from day one instead of month six.

The knowledge your best sales professional spent years building is now available to everyone on the team, in the moment they need it.

  • Upload once — available to all sales professionals
  • Surfaced live during calls, not just in training
  • New starters productive in weeks, not months
  • Keep docs updated — Headsum uses the latest version

Team knowledge library

📄 Sales Playbook Q2 2026.pdf
Playbook
⚔️ Competitive Battlecards.pptx
Competitive
📋 Meridian Case Study.pdf
Case study
💬 Objection Handling Guide.docx
Coaching
🔒 Security FAQ.pdf
Product
💰 Pricing & Commercial Guide.pdf
Commercial

HubSpot sync

Deal summaries logged automatically

Every call produces a structured note in HubSpot — topics, decisions, risks, and next steps.

Stakeholder signals captured

Who raised concerns, who championed the deal, who went quiet — logged against the right contacts.

Pipeline visibility you can trust

CRM data grounded in what actually happened in the meeting, not what was remembered to write afterwards.

CRM visibility

Pipeline data you can actually trust

When you review the pipeline, you're reading what a sales professional chose to write — which is often optimistic, often incomplete, and often written hours after the call.

Headsum pushes a structured summary to HubSpot after every call — what was said, what was flagged, what was committed to. You see the deal as it is, not as anyone hopes it is.

See all CRM features

What changes for your team

Less time firefighting. More time building a team that wins.

Coaching based on what sales professionals tell you

Coaching based on what actually happened

New hires take 6+ months to ramp

Best performer knowledge available from day one

CRM filled in hours after the call

Deal notes written automatically, every time

1:1s spent on deal updates

1:1s spent on real skill development

Guessing which sales professionals need help

Data showing exactly where to focus

Coaching the same mistakes repeatedly

Specific, timely feedback that actually sticks

Start coaching every call

Download Headsum and have your team set up before the next round of calls.

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